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Custom Type Design in Michael Mann’s “Public Enemies”

In an age where movie titles are becoming an industry of their own and the name of the game is crediting the Key Grip and Best Boy with increasingly obnoxious motion graphics gymnastics, Michael Mann has gone back to basics. For his upcoming “Public Enemies”, a crime drama set in the 1930’s, he commissioned Neville Brody to design New Deal, an original display typeface for titling and promotional materials.

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