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How are your observational skills?

During last night's Tour de France coverage, commentator Craig Hummer made the following segue:

"We should make note of the area's most famous landmark, the coal mine behind us. A lot of riders, Bob, are going to have to dig deep today."

Clever! He managed to give a bit of information about the area, and use the expression "dig deep" as a subtle double entendre, in order to transition to his next idea.

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