One of the best ways to promote your book is by doing TV interviews. TV gives you and your book added credibility, while showcasing your ability to communicate effectively in different mediums. Once you obtain a digital copy of each interview, you can post them on your website for additional promotion. Last week I was a guest on a HOT new morning show with a large audience base of 4 million throughout South Florida, to talk about my new book, Die Fat or Get Tough: 101 Differences in Thinking between Fat People and Fit People.